Articles
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AI Assistants Can Now Read Your CRM. Here's Whether You Should Let Them
AI just moved from a separate browser tab into the tools you run your deals on. Here's the call on the new CRM integrations.
Warren's Private-Listings Rebuke Should Change How You Document
Federal scrutiny of private listing networks is heating up, not cooling down. If off-market is part of your playbook, read this one.
The Property Storyteller: Turn RPR History Into a Buyer-Ready Narrative
Raw property history reads like a tax filing. Buyers decide on stories. This prompt converts one into the other without inventing anything.
Placester Just Added Google One-Tap Sign-In. Turn It On.
Every form field on your website costs you leads. Placester's new Google One Tap sign-in removes all of them at once.
Zillow and eXp Will Argue About Who Controls Listings on August 11
Zillow, eXp, and Giant Steps Advisors in one room, arguing about who controls listings. That conversation decides part of your paycheck.